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I also want to take a minute to talk about YouTube thumbnails, because this is super, super important.

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Now, one of the best things that you can do to increase your views, your subs and your potential revenue

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on YouTube is create better thumbnails.

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Now, this is an older video and not an example of a good film now, but I used to create all my thumbnails

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kind of like this with this kind of theme here.

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So they're branded since, you know, I've probably about a month or two ago, I've really been kind

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of delving into creating better, higher production quality thumbnails.

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And it has paid off in ridiculous dividends.

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Now, one of the best things that you can do.

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One of the most important metrics that the algorithm looks like looks at and we already touched on,

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you know, session start in session, stop time.

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But one of the other most important metrics is click through rate.

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Right.

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So how many times people click on your potential video compared to other videos like it?

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So if YouTube is serving me all these potential videos, let's cook on one one video right here.

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So we're watching this video, right?

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Well, what YouTube is going to do is it's going to measure your videos, click through, rate up against

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other potential videos that it's competing against.

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So if we go onto the side, let's hide this for a second.

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Tweet.

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We had this.

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There we go and we go to the side right here, right.

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And it's showing us.

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OK.

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Thirty eight moments from from this soccer video, this soccer video.

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This soccer video.

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Right.

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All these are competing clickthrough it.

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Right.

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Why?

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So how how many times people click on these as opposed to the other ones or other related videos that

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are being served in similar spots on YouTube is going to make a huge difference if 46 percent of people

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click this video and only five percent of people click this video.

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Well, which video do you think's going to rank higher in search results and suggested and must be served

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to more people?

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The higher click the right one.

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Right.

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So what happens is you get pushed up against like a video.

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Goes against video B and you're maybe video.

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Right.

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And you have a higher click.

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The rates you get suggested more than video B and video B falls off.

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Then what happens is it measures you up against video C and maybe you have a higher click through rate

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than video C and video C falls off.

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So then you're getting suggested in all those video B spots, all those video C spots, and then you're

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gonna go up against video D.

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And if that has a higher click the rate, then you're gonna fall off and it's going to take all your

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spots basically and your suggested views are going to diminish.

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And that's how suggested clickthrough rate works basically.

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So one of the best things that you can do is increase your thumbnail, click through rate by increasing

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the quality of your thumbnails.

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Now, one of the things that I've been using recently is basically a group of templates and a course

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it's Roberto Blake's starter kit.

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I highly, highly, highly recommend that you grab the starter kit.

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I use it myself in all my videos.

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If you go look at my latest videos, you'll see a lot of different ones have the same themes because

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they're all the same templates.

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And Roberto Blache obviously is a YouTube that's very popular.

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He is a graphic design background.

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So he's very, very good at creating thumbnails.

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And basically what it is, is it's like a it's it's a package of like it's a course and it's a package

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of like a hundred different thumbnails that you can basically they're just kind of like templates.

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Right.

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So it's not just a hundred thumbnails, it's like a thousand thumbnails because it gives you the ability

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to kind of plug and play different text into that that part.

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So you kind of swap the text out in a certain position.

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You can also swap a picture out in a certain position and it really, really helps you level your thumbnail

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game up.

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Like I said, I use it myself.

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I'm not just suggesting it to you.

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I used to Buddy and Roberto Blake started get every single video myself, so I'll make sure to link

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that on the side as well.

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Those will also be linked both to Buddy and Roberto starter kit at the end of the course, but enough

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on that.

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Now, one of the other tips and tricks that nobody does that I want to give you is saving your video

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thumbnails as keywords.

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Right?

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You've doing all this keyword research.

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Why not save your video thumbnail as keywords?

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So that would rank your metadata?

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Because that's what it is.

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If you.

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It basically what you're.

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Your video file is right.

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So what you're actual video file is saved as when you upload it, not your title.

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What your video file is called is metadata.

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Right.

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If it's if your video file is also saved as potential keywords, that's also going to help you ranked

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for those potential keywords.

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Right now, if you're at your video, thumbnails also ranked saved as those potential keywords.

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That's also metadata that's going to help you rank for those potential keywords.

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So in a perfect world, a video that or a description that doesn't have a video, if that's keywords

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and it's just like video one NFL, a thumbnail that just doesn't doesn't have any keywords in it.

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Just say us as like thumbnail for YouTube video.

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Right.

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That's going to rank a lot lower than the same exact video that has the video saved as potential keywords

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like how to buy YouTube subscribers.

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1019 is literally what the video is called as well.

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And that's titled in your computer.

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Same as the thumbnail.

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So one of the ways that I do this, to give you an example of exactly I do this is we'll go over to

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Canada because I'm not going to upload Photoshop right now.

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It's going to take a while to upload to kind of update and stuff.

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So put simply, if I wanted to name it like this.

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Right.

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This is, I believe, an ad I was running or something.

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I was thrown on top of one of my videos.

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Right.

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Let's let's pretend that this is a thumbnail that I created.

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Right.

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You'll see free training right here.

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So instead of naming this like YouTube video or free training, what I would want to go is I want to

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go ahead and name this.

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The keywords to the video is actually creating.

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So if this was about like how to grow as an entrepreneur, maybe I did keyword research and I realized

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like like entrepreneurship, a centrals was a keyword.

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So I would name an entrepreneur, ship essentials.

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And maybe then you know how to succeed as an entrepreneur printer with no money and no experience and

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how to escape the nine to five.

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Right.

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Or nine to five.

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Boom.

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MACV it is that.

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Why am I going to save it?

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Is that because then obviously the file will the thumbnail file is going to be titled.

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Is that someone I uploaded to YouTube as my thumbnail.

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That's going to give YouTube more metadata and more information, literally, as you see right here.

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It saved his entrepreneurship essentials, how to succeed as an entrepreneur with no money and no expense.

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It's going to give YouTube more metadata, more keywords to potentially rank me for.

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Right.

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So that's a little.

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I've got a little tip that not practically nobody does that you can use to your advantage to rank higher

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when you're actually filling out your thumbnails and your YouTube description.